Global warming along with surging oil prices has compelled many big car manufacturers to introduce lighter and more fuel-efficient cars. Car manufacturers are walking towards green technologies to ensure a safe and clean environment.

The green revolution in India is started by Maini Group, the manufacturer of India’s lone electric car Maini Reva, which is completely emission free. Following the suit is Honda Seil India which has dressed the car industry with green clothes with its recently launched model Honda Civic Hybrid. With its Civic Hybrid, Honda sings the melody of nature and gives an opportunity to green car lovers to rejoice the beauty of ecology.

Currently, only these two cars are available in India that carries the ‘green’ tag. However, these eco-friendly cars are not very popular among consumers due their own demerits. The Reva fails to score in terms of space which can carry only two adults including driver in front and the rear can only accommodate two kids. The Honda Civic Hybrid also did not gained much fame initially when it was launched but received a whopping response from consumers after it slashed the Civic price by around 8 Lakh.

Similarly, many car manufacturers are on their hunt to adapt innovative technologies and features that are eco-friendly. The chase to build the most fuel-efficient car goes on with the search. Furthermore, using advanced engines, recyclable materials for car production, using light metal like aluminium to achieve maximum fuel economy have also become an integral part of the automotive industry. With so many car manufacturers applying these techniques and measures, Maruti Suzuki was among those who started a green approach.

In the present scenario, when many car manufacturers are struggling hard to safeguard environment and conserve fuel Maruti Suzuki India Ltd. heads with a green approach. In pursuit of environment protection and energy conservation, the company fulfills various regulatory requirements and follows eco-friendly policies.

Maruti implements various practices and measures to maintain and improve the condition of highly polluted environment while strictly adhering to the laws of nature. Some of the key practices and actions taken by the company are as follows:

Maruti Suzuki defines 3R as reduce, reuse, and recycle. The company is in continuous process of promoting 100% recyclable and reusable car parts. It also targets reducing fresh water consumption and implement rain water harvesting.

The newly launched Maruti Suzuki A-Star is a good example of company’s green policies. This new car is designed to meet the European ELV (End-of-Life Vehicle) norms which confirm that car is around 85% recyclable and is also devoid of toxic materials like Lead, Mercury, and Chromium.