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Carazoo.com Enhances the car buying Experience
Business Wire - INDIA
26-12-2007 03:30 PM

Bangalore Dec 26 2007: CARAZOO.COM, India’s first car portal with interactive animation has reported that more and more buyers are now evaluating their favorite cars online before making a beeline to the showrooms.

The leading car portal, which has launched a few months back, has already made an impact on the car buying populace with its highly interactive portal that gives users a virtual “touch and feel” of over 300 cars. To add value to the portal, Carazoo.com has signed up with 150 dealers across India and is aggressively looking at more tie-ups across the country.

Over a period of three months, the portal has notched up over 3.8 million page views and nearly 9,000 registered users. According to the data available till date the portal has directly assisted over 200 new and used car sales and indirect influenced car buying at estimate at over 900 cars in period of three months.

To further enhance the user the user experience, more interactive animation has been added to the portal. Apart from the 360 degree exterior view, the interior 360 degree view is also available now, enable the viewers even greater virtual “touch and feel” experience. It’s currently implemented on few models and will be provided soon for all the models. The “paint your car” option allows you to view cars painted in all available colors, which is just not possible even if you visit the car showroom! Also one can read car specification and reviews and compare cars, request for unlimited number if e-brochures and ask for variety of no-obligation, by registration on portal you stand a chance to win yourself  fabulous prize each day and get few additional services such as email alert and access to Car Mantra, the official newsletter of Carazoo.

Mr. Pankaj Patel, Vice President – India said “The response has been highly encouraging and the number of page views proves that we are able to command the attention of the viewers and also we continuously reinventing our portal for enhancing the user experience. We plan to be the number one destination soon, for all car related information and experience.”

About Carazoo.com

A division of Logix Microsystems Ltd-a BSE/NSE Listed IT Products and Service company, Carazoo.com is one-stop portal catering to the requirements of new / used car buyers / sellers, car manufactures, car dealers, car financers and insurance providers and car accessories suppliers.