Carazoo Press Releases

This section covers Print and Online articles as well as Videos and Interviews that have been published in the press and have made people around India more Carazoo-aware!

Press Releases on Carazoo, Car Portal for New & Used Cars in India

Online Articles on Carazoo, Car Portal for New & Used Cars in India

Videos on Carazoo, Car Portal for New & Used Cars in India

Google Case Study

A success story

Carazoo.com wins award

Carazoo.com bags auto portal award

INTERACTIVE CAR PORTAL

Car dealer online showroom

Virtually touch and feel your car

Click Online

Carazoo.com is all set to enhance the car buying experience

Car portals set for 100% growth

Google Case Study

Carazoo started using Google AdWords in June 2007 and was thrilled to see conversions though Google AdWords going up by 2600% within one year. Moreover, from June 2008 to April 2009, it saw a further increase in conversions by 158 % while managing to de-crease its cost per conversion by 15 %.

At present, 52% of Carzoo's new clients reach it after clicking on AdWords ads. Cara-zoo's marketing budget is split evenly between traditional print media (mainly auto maga-zines) and online advertising. According to Pankaj, Carazoo intends to spend 75% of its marketing budget on online advertising in the future, primarily on Google AdWords.

More info