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Key Challenges Faced by Indian Automobile Industry
Indian auto industry is one of the most promising and growing auto industries across the world. But at this juncture the Indian auto industry is facing various challenges catering to the growing domestic market.
Recently, SIAM (Society of Indian Automobile Manufacturers) organized an Annual Convention in association with the Ministry of Heavy Industries and Public Enterprises to discuss the current scenario of the auto industry as well as to define the key challenges faced by the industry. The meeting focused to pave a way to transform challenges into business opportunities and boost the status of automotive industry in India. Some of the key challenges discussed faced by auto industry are fuel technology and nurturing talented manpower. These challenges are explained below in detail:
Fuel Technology
Technology is significant and needed to ignite the growth of auto industry. Whether it’s a two-wheeler or a car, technology drives the growth.
The challenge of alternative fuel technology ensures a brighter vision of the auto industry in the country. The increasing environmental pollution has become a concern for manufacturers and all associated with the industry. All of them are struggling hard to come up with a holistic and integrated approach to reduce carbon dioxide emission.
Some of the initiatives to reduce the level of automotive emission include introduction of fuel-efficient cars, obligatory periodic maintenance, and inspection of automotives, designing automotives with recyclable materials, use of alternative fuels like CNG, LPG, biodiesel, and introduction of electric and hybrid cars. Car manufacturer like Maruti Suzuki has already introduced the new concept of using recyclable substance for car production in its dazzling car Maruti Suzuki A-Star. After the production of Maruti Suzuki A-Star, the company thrives to apply the same concept in all its future car models.
In addition, it is believed that the Bharat IV Emission Norms are stringent and are to become mandatory in the next couple of years. The growing industry is hunting for more advanced ways and measures to meet the stringent norms. Some of the cars and other automotives may even be phased out during that period.
Nurturing Talented Manpower
Manpower and human resources has always been a key growth driver in any industry including the automobile industry. Though India has a vast pool of talented and skilled professionals, the country needs initiatives and support to treasure these resources to excel in all arenas of the industries.
Automobile industry is no exception and highly skilled manpower will further become the most reliable source of competitive advantage across the global as well as Indian automobile industry. More than even before creativity, innovative ideas, and expertise in different areas have become an asset these days. Talking about cars, car designers infuse their creativity in their designed car models and that’s something which attracts car customers. The renowned Indian car designer, Dilip Chhabria has designed many impressive cars for the global car industry that is continuously luring the consumers.
Further to that, the industry has to foster the talent for servicing and maintenance as well. India has personnel to create better and reliable automotives but still lack the expertise in servicing and maintenance of the automotives through their life span. Some professionals, who feel they are over-talented move across the boundaries. According to SIAM, India is expected to have shortage of well qualified manpower.
Therefore, SIAM introduces new strategies to optimize the skills and support proposals to train youth across the country including the rural areas. Today, SIAM, Ministry of Rural Development, National Skills Development Corporation, Indian Government, and the Indian Automotive Industry, are working in synergy to generate a vast pool of skilled manpower for the Indian Auto Industry.
Note: The information is sourced from an official website on http://www.siamindia.com/Upload/Event/Images/4073.doc.
