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Offshoring Car Design to India

Automotive industry is not new to offshoring. The practice began a decade ago when the need of sourcing auto parts and components was encompassing the automotive value chain. One of the most urgent needs for the growth of auto industry is offshoring automotive designs.

Car designing is the one of the most vital stage of car manufacturing that sees a huge potential for offshoring to India. Offshoring car design simply means taking car designing process to another country.

India is a well-positioned and established country that has proven its offshoring capabilities and is almost ready to exploit. With such a huge and emerging market in India, most of the car manufacturers in US and Europe are outsourcing their car design requirements. The key reason behind outsourcing is the intense competition between countries with respect to growing pressures in all spheres of the designing arena.

Why India

Overseas market are facing a tough time with growing pressures because of the downward volume pressure, aggressive competition, low capacity utilization, high labour cost, and long product lifecycles. India is one such country that has proved its worth as one of the best offshoring destination because of the following reasons:

Reduced Cost: In India, the cost of labour and production is much lower as compared to that in Europe and US. Even the cost of equipment and raw materials is less in India.
Shorter Time for Production: Indian professionals are talented and skilled in their profession. They are believed to deliver work in minimum time period because of 24*7 hours work capabilities.
More Profit Margins: obviously, if the required work is done at a comparatively cheap price, the profit margins will be high. This high profit margin gives a golden opportunity to OEMs and auto ancillaries to sustain their investment and have better gains.

Offshoring Process

OEMs and auto ancillaries from across the world contact service providers in India to start their offshore operation. These manufacturers even establish their centers in India to offshore their activities and are involved in high-end design services. After the operation request reaches the supplier, the Indian based center and employees get the work done with the best of their knowledge and expertise in minimum time period. They then hand over the car design template to the auto manufacturers and after approval from them, these undergo the cycle of production.

Some of the OEMs also contact a third party to get their operations done with minimum cost involved. This takes them to pay extra for the third party involved in between the offshoring process.

Design Services Offshored

The design services offshored to India are most probably mechanical in nature. Some of the most common services offshored are data, validation, and manufacturing. It also comprises casting design, fixture design, tool design, electronic designs, vibration analysis, detailing, meshing, customization, and even placement of interior car accessories.

Electronics design services also includes embedded systems and top-notch accessories that have gradually establish a strong market in the Indian car industry. Some of the car manufacturers also offshore IT services that are associated with car designing. Such kind of services includes software and technical systems required for advanced in-car technologies that are driven by computers. These include navigation system, driver’s control, cruise control, airbags, and anti-lock braking system.

Prominent Design Institutes in India

One of the great advantages of offshoring car designing to India is a number of good design institutes that roll out skilled, talented and expert car designers. These designers graduate with unmatched performance and high-end technical know-how. Some of the most prominent design institutes comprise National Institute of Design in Ahmedabad, IIT in Delhi, Raffles Design International in Mumbai, D J Academy of Design in Coimbatore, IILM School of Design in Delhi, Institute of Design in Pune, and Creative-i College of Arts in Pune.

Apart from these there are many more reputed and recognized designing institutes in the country. One of the famous car designer, Dilip Chabbria, from India, is one of the most renowned and popular names in the car designing industry. Many overseas markets have approached this great designer to design cars for them.

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