In 1930s, Fiat introduced two revolutionary cars in the market that changed the faith of the industry. The two cars were Balilla also known as Tariffa Minima because of its extremely low fuel consumption and the Topolino that was the smallest utilitarian car in the world of that period.
Later on, the company introduced the Fiat 500 and the 1400 that confirmed Fiat’s commitment to research and innovation. This was the first time that the heating and ventilation systems were installed in mass produced cars. Then in 1953 the company introduced its first diesel engine which was incorporated in the Fiat 1400.
Fiat also introduced a Robogate system in 1978 that was a flexible robotized system used for assembling the bodywork. This started the journey to innovation and automation of production.
After that many new Fiat cars made its entry in the global market. Some of the most popular models from Fiat’s stable include the Fiat Panda, Fiat Uno, Fiat Tempra, Fiat Marea, Fiat Barchetta, Fiat Seicento, and the Fit Bravo. Fiat bought its car models to India under the brand Fiat India Automobiles Limited in 1997.
Fiat started its venture as a 50-50 Industrial Joint Venture between Fiat Group Automobiles S. p. A. (Fiat) and Tata Motors Limited on January 02, 1997. At present the company employs about 600 employees in its Ranjangaon facility in the Pune District of Maharashtra.
The facility at Ranjangaon has a capacity to produce about 100,000 cars and 200,000 engines. The company has plans to extend its production capacity and increase the number of productions.
In India, Fiat made its start with the launch of Fiat Padmini and gradually the company lost its foothold in the car market. For about fifty years the car manufacturer was in backstage and after that the company re-entered India with the launch of Fiat 500. Fiat 500 is brought to India through import route. Though the car manufacturer made few launches, they were not sufficient to bring back the lost glory of the company. The launch of the Uno was a breakthrough but gradually the car was discontinued. The key purpose of the launch was to gain the lost foothold in the market. After that, the company even launched the Fiat Linea
in the market with a big bang.
At present, in India Fiat markets some of its best car models including the Fiat Palio Stile, the Fiat Linea, and the Fiat 500.