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Toyota on Mission India

Toyota Motors is a joint venture between Kirloskar Group and Toyota Motor Corporation. The company aims to boost the growth and development of Indian auto industry and improve creation of employment opportunities. The key motive of the company is to provide reliable and durable cars to all its customers in fulfillment with changing needs of the changing generation.
Major plans are stirring in the world of Toyota in India with the new Toyota Corolla Altis , recently launched in the Indian car market. Mission Toyota India begins with the launch of this new car that is adorned with a Camry inspired look and legendary nameplate of Toyota’s successful car, Corolla. The Altis offers an excellent experience to feel, touch, and enjoy a luxurious ride on wheels. The 1.8L refined and peppy car engine coupled with a five speed manual transmission and an optional four speed automatic transmission delivers enhanced fuel efficiency and improved performance.

After the entry of an elegant, inspiring and high profile car in the Indian car industry, Toyota has face-lifted Innova and upcoming models for India include Yaris hatchback, and Yaris sedan.

The face-lifted Toyota Innova is adorned with a simple, fresh and appealing touch. There are minor makeovers including chrome accenting grille, angular headlamps, new bumper, and altered tail lamps with LED technology. Apart from this, some minor tweaks adorn the car interiors. The key motive behind introducing a refreshed Innova is to keep the SUV high in competition with other Indian SUVs, including the forthcoming SUVs Tata Indicruz and Mahindra Ingenio.

The next car by Toyota for India is the Yaris hatchback. This is a premium hatchback aimed to compete with successful hatchbacks like Maruti Suzuki Swift, Skoda Fabia and even the recently launched Tata Indica Vista.

The forthcoming Yaris hatchback will be available in both petrol and diesel. The petrol variant will be equipped with a 1.3L DOHC VVT-I engine whereas the diesel version with a 1.4L D4-D turbo engine. Both the engines will be coupled with a five speed manual transmission and an optional four speed automatic transmission system. Though the car has compact exterior dimensions, the interior room is not sacrificed. Digital instrumental cluster housed on the central console, a trademark of Yaris, adds beauty and grace to the car interior. Toyota has laid special emphasis on safety features and feels proud to have a five star safety rating in the Euro-NCAP for Yaris. This upcoming car is expected to bring a revolution in the premium hatchback segment as it is one of the most successful cars in the global car market.

Toyota also plans to introduce Yaris sedan in India, a car that is a super success in North America. In India the car will stand against Honda City and Maruti Suzuki Swift Dzire. The upcoming car with its unique and styling cues will be available with a sporting front end and slightly bulbous structure. Like the hatchback, the Yaris sedan will also be available in both petrol and diesel. The diesel counterpart will share the same engine as that of the Yaris hatchback whereas the petrol version will be available with a 1.5L DOHC VVT-I engine.  The car will also have the trademark of Yaris, digital instrumental cluster on the central console.

Toyota on mission India is making assiduous efforts to strengthen its footprints in the Indian car market. The company is soon expected to have a stronger platform in India for the entire range of its car models.

Toyota’s Mission Continues…


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