The unique history of Porsche is an honour for the company as well the others including the customers, shareholders, and Porsche fans who are some way or the other associated with the company. All Porsche fans and shareholders inspired by the honoured tradition of the company expressed their wish to establish a facility where the corporate history can be displayed.
In a short span of time the idea of establishing an inspiring facility was conceptualized to an architectural behemoth. In July 2004, Porsche approved the construction of the museum at Zuffenhausen’s Porscheplatz. At that time about 170 architects from all over Europe applied for the project but finally it was given to the most spectacular Viennese architects Delugan Meissl in February 2005. The project was completed and handed over to Porsche on 8th December 2008 and was open to public on 31st January 2009.
The exhibition concept of the new Porsche Museum was introduced by the collaborative efforts of the Stuttgart HG Merz architects' office and Professor Gottfried Korff who is a renowned celebrity at Tübingen University known for developing exciting exhibition concepts.
The actual area of exhibition is created using a daring steel structure designed with three concrete cores. The three cores are Porsche Idea, Product History, and Thematic Islands. The three core elements of the concept separate the exhibit areas for the two periods before and after 1948.
The “Porsche Idea” is an exclusive section of the exhibition where the visitors may learn about various technical solutions, engineering innovations, and the key challenges that Porsche
has overcome in the past 60 years. The area also focuses on learning values and principles driving the company to it ultimate success.
The “Product History” is an impressive section with a display of all the sports car
introduced by Porsche starting from its first car introduced in 1948 to the latest car models. All the cars are displayed chronologically with a clear reflection of their technological diversity and stylistic individuality.
“Thematic Islands” forms the spotlight of the exhibition concept. In this key section all the significant and revolutionary innovations of Porsche are displayed. It reflects all the important aspects of the company's glorious history. Some of the key elements of this exhibit area are Evolution 911 and splendid motorsport history of Le Mans, France.